Ferrari "Bougie MARCHAL" Original Advertising Sign 1x2 mtr

Extremely rare "Bougie MARCHAL" Original Advertising Sign from ca 1960. Size 202 x 102 x 4 cm. Painted metal on wooden frame in nice condition for its age.

MARCHAL was FERRARI's spark plug of choice during the 1950ies and early 1960ies.
Marchal spark plugs, well known for their quality and innovation, have a rich history in the automotive industry. Founded in 1923 by Pierre Marchal, the company was originally called "La Société pour la Fabrication de Projectors et Lanternes Électriques" and manufactured headlights. In 1927, Marchal began producing spark plugs, which became a major part of its business. The company was acquired by Valeo in 1989, and although spark plug production has ceased, Marchal's history remains linked to quality and innovation in automotive equipment.
Here are the key points in Marchal's early history:
1923: Pierre Marchal founded "La Société pour la Fabrication de Projectors et Lanternes Électriques" (The Company for the Manufacture of Projectors and Electric Lanterns).
1927: Marchal began producing spark plugs, alongside its headlight manufacturing activities. 1929: Low beam lighting becomes mandatory, leading Marchal to invest in a darkroom for headlight adjustments.
1963: Marchal partners with the Société d'équipements pour véhicules automobiles forming SEV Marchal.